Gyms and personal trainers

An AI receptionist for gyms and personal trainers.

You are on the gym floor when the DMs come in. FrontDesk answers Instagram, WhatsApp and website messages in seconds, books free intros and trial classes, rebooks no-shows and sends injury questions to you. Set up and updated for you by Denis.

On WhatsApp, message our live agent and ask it like a new member would.
Live in 2 working daysInstagram DMs answeredFrom €39/monthFounding 20 · rate locked for life

Simulated conversation. Real free times when your calendar is connected; on Mindbody, Glofox or other apps it sends your booking link instead.

The quiet leak

Every unanswered DM can be a member signing up elsewhere.

Three moments every trainer knows, with and without FrontDesk.

Instagram · Mon 11:02 PMNo reply
how much is membership? want to start this week
Seen Tuesday 6:10 AM, between clients
Hi! Membership is €49 a month with no joining fee, and your first class is free. Want to try Tuesday 7 PM?
Joined the gym that answered Trial booked at 11:03 PM
WhatsApp · Wed 9:00 AMNo reply
sorry missed my session this morning 😕
Nobody replied
No stress at all! Ciara has Friday 7 AM free. Want me to pop you in?
Felt bad, never came back Rebooked for Friday
Trial · 2 weeks quietNo reply
Emma, free intro two weeks ago. Loved it. No package bought.
Nobody followed up
Hi Emma, great to have you in for your intro! Ciara's 8-session starter is €320 and Tuesday 7 AM is free. Want to start?
Gone without a goodbye Starter package booked

Simulated conversations. Same people, same week. The only difference is who answers, and when.

What it does

Turn the 11pm DM into a booked intro.

New members message late at night and between your sessions. FrontDesk answers from your price list, recommends the right option and books it.

  • Answers prices, packages, memberships and timetables from your own list
  • Books free intros and trial classes into your calendar
  • Or sends your Mindbody, Glofox or other booking link at the right moment
  • Follows up after a trial with the package that fits
  • Rebooks no-shows kindly, the same day
  • Injury and health questions go to you or your trainer

Works withGoogle Calendar and Trafft built in. Systems with an open API, where the platform allows it. Mindbody, Glofox, Fresha or any booking link.

FrontDesk Agent
answering for Core Strength PT
Instagram DMThu 10:20 PM
do you do small group sessions? solo PT is a bit pricey for me
Hi, I'm the Core Strength AI assistant. We do! Small group is 4 people, €20 a session, same coaching. Ciara has spaces on:Tue 6:30 PMSat 9:30 AM
saturday!
Booked 💪 Saturday 9:30 AM, small group with Ciara. Bring water and runners!
Simulated conversationRecommended and booked

Bookings

It books the slot, or sends your link.

Three ways to connect, depending on what your gym already uses. You keep your booking app.

Built in

Checks your diary and books the slot

It sees what's actually free, offers two or three times and books the one your client picks. The appointment lands in your calendar with their details.

Google CalendarTrafft
Connected by Denis

Plugged into your booking system

On Square or another system with an open API? Denis connects it, so the booking is created in your system, where the platform allows it.

SquareYour system via API
Works today

Sends your link, then follows up

Happy with your platform? It answers the questions first, sends your booking link at the right moment, and follows up if they don't finish booking.

FreshaBooksyPhorestTreatwellAny link

You stay in charge

It fills the diary. You coach.

Anything that needs your judgement comes straight to you, with the full conversation, so you never start from scratch.

FrontDesk handles

  • Prices, packages and timetables
  • Free intros and trial classes
  • No-show rebooking
  • Follow-ups after a trial
  • Instagram comments to DMs

Comes to you

  • Injuries and health conditions
  • Pregnancy and medical questions
  • Cancellations and refunds
  • Anything unusual

Bring them back

Lapsed members are your fastest sign-ups.

Everyone who trained with you and drifted away already knows the way in. Denis sends them an invitation back, and FrontDesk answers every reply and books them in.

  1. Your list. Past members and clients: name, number, last session, what they trained.
  2. One message per group. Denis writes it, using each customer's last visit, and sends it in small waves, not all at once.
  3. Every reply answered. FrontDesk handles the questions and books them back in, in the same chat.
  4. Stop means stop. Anyone who opts out is never messaged again.

One campaign a year on Solo, every six months on Growth, every month on Scale, up to 1,000 customers each. Only customers who agreed to hear from you, with a one-tap opt-out in every message.

Your side of the desk

It talks to your clients. It reports to you.

Your own FrontDesk app with every conversation, a dashboard for your business, and a summary every morning in your voice. Solo is one login; Growth and Scale have unlimited seats for your team.

Daily summaryWritten in your voice
Tuesday at Core Strength PTWhat happened across your inbox today
14Conversations
6Bookings
1Needs you
3New customers

Wins

Niamh asked about PT prices on Instagram at 10:55 PM and booked a free intro with Ciara. Two no-shows rebooked for Friday.

Losses

Emma asked about a 6 AM class, none free, and went quiet. A follow-up goes out tomorrow morning.

Needs you

Paul asked if he can train with a knee injury. Passed to Ciara with the conversation. Task created

Improvements

Four people asked about a January offer. Denis has added it, so it answers from tomorrow.

Illustration. Yours is built from your own conversations.Every morning, on WhatsApp or email
11 of 14handled start to finish by FrontDesk
3passed to you, with the conversation
2questions it could not answer, flagged for Denis

Open follow-ups Running for you

  • Emma, 6 AM class, nothing freeFollow-up tomorrow
  • Sean, asked about packages, no reply yetFollow-up tomorrow
  • Niamh, free intro Wednesday 7:00Booked

When customers message you Last 30 days

Busiest after 9 PM and on Sunday evening. FrontDesk answers all of it.

Your channels All connected

WhatsAppInstagramMessengerWebsite chatMissed-call text-back

Your own FrontDesk app

Every conversation in full, on your phone or laptop. Take over any chat, pause the assistant and resume. Solo is one login. Growth and Scale have unlimited team seats.

A summary every morning, in your voice

Wins, losses, who needs you and what to improve, written from the day's conversations. On WhatsApp or email, before you open.

It reviews itself. Denis applies the fixes.

Patterns across the last 7, 30 or 90 days become suggested changes. Denis reads them and updates your assistant, often before you notice.

Hand-overs become tasks

Anything passed to you waits as a task with the conversation attached. Assign chats and bookings to the right person on your team.

Hours, access and control

Answer 24/7 or only outside your hours. Staff see only the chats assigned to them. Block a number or a country in one tap.

Plugs into what you already use

Your calendar or booking system, and other tools through API and webhooks, connected by Denis where the platform allows it.

Worth it

One sign-up pays for the month. And your name stays safe.

FrontDesk costs less than one new client. Here's the maths, and what protects your gym while it answers your DMs.

The maths

FrontDesk costs less than one booking a month. Everything after that is yours.

One 8-session starter package€320

Growth plan, for the whole month€97

One sign-up covers three months

One new member, first month€49

Solo plan, for the whole month€39

One member covers the month

Example prices from the Core Strength PT demo. Yours come from your own price list.

Work out your own numbers →

What protects your name

It talks to your customers as you. So it is built to be careful first.

  • Your own numberCustomers keep messaging the WhatsApp number they already have.
  • Honest about being AIA short AI disclosure in every first message, as EU law requires.
  • GDPR compliantEU data storage, consent and opt-out built in, and a Data Processing Agreement on request.
  • Never left on your ownIf Denis is away, a technical partner covers urgent changes. Your assistant keeps working.
  • No lock-inNo contract, no setup fee and a 30-day money-back guarantee.

Pricing

Simple plans. No contracts.

Every plan is set up, trained and updated by Denis. Start today, or book a free demo first. The first 20 businesses keep their rate for life, in return for a short testimonial once they are live.

Solo

For a solo personal trainer.

€39/month
  • Two channels of your choice
  • Answers, books and follows up
  • Set up and updated by Denis
  • A reactivation campaign every year
  • Your FrontDesk app, one login
Start on Solo
Built for studios with a team

Growth

For studios and gyms with a team.

€97/month
  • WhatsApp, Instagram and one more channel
  • Everything in Solo
  • Unlimited team seats
  • A reactivation campaign every six months
Start on Growth

Scale

For busy gyms and groups.

€149/month
  • Every channel
  • Everything in Growth
  • Unlimited team seats
  • A reactivation campaign every month
Start on Scale
No setup feesNo contracts30-day money-backAnnual: 15 months for the price of 12

FAQ

Questions trainers ask before they start.

Does it work with Instagram?

Yes. It answers Instagram DMs and can reply to comments with a DM, which suits trainers who get most enquiries there. WhatsApp, Messenger, website chat, Telegram, SMS, Viber and LINE too.

Can it book into my booking app?

It books natively into Google Calendar and Trafft. For Mindbody, Glofox, Fresha and similar apps it sends your booking link at the right moment, and follows up if they do not finish booking.

Will it answer questions about injuries?

No. Injury and health questions go to you or your trainer with the full conversation.

Can it sell packages?

It recommends the package that fits what the person tells it and follows up after a trial. Only the offers you approve, in your tone.

Does it work with my existing WhatsApp number?

Yes. Your customers keep messaging the number they already have. Denis connects it either to the WhatsApp Business app you already use, or through Meta's official WhatsApp Business Platform, and recommends the right one on your demo.

Will my customers know they're talking to AI?

Yes, briefly. Every first message includes a short AI disclosure, as EU law requires. After that it simply helps them, in your business's own voice.

Is it GDPR compliant?

Yes. Data is stored in the EU, consent and opt-out are built in, and a Data Processing Agreement is available on request. Anyone who replies STOP is never messaged again.

What happens if Denis is unavailable?

Your assistant keeps working without him: it answers, books and follows up on its own, day and night. A technical partner with access covers urgent changes if Denis is away, and if a channel ever disconnects you both get an email straight away.

How much does it cost?

From €39 a month for a solo trainer. Studios with a team usually start on Growth at €97. No setup fee, no contract.

See every question →

The live agent is answering right now

Your next member is in your DMs right now. Who's answering?

Book a free 15-minute demo and see FrontDesk turn an Instagram DM into a booked intro. Live in two working days, fully trained within five.

From €39/monthNo contracts30-day money-backFounding 20 · rate locked for life

Want to try it first? Try the live agent on WhatsApp →